Hariri Institute Rebranding
Branding, Identity
Jul 2023
An incubator and convergence accelerator in a university setting, the Rafik B. Hariri Institute for Computing and Computational Science & Engineering initiates research convergence and accelerates integrated initiatives with social impact at the nexus of the computational and data sciences.
Rebranding Goals:
-Sharpen the Institute’s visuals as they are outdated.
-Consistent use of fonts and colors across all communications.
-Complement BU Office of Research’s new color palette.
-Comply with BU Marcom Standards.